Plush + Oak Down Under: The Game-Changing Salon Furniture Brand Set to Conquer Australia
Since its inception, Plush + Oak has been making waves in the North American beauty salon industry with its innovative and luxurious salon furniture. With a mission to transform salon spaces and elevate client experiences, it comes as no surprise that the brand has captured the attention of salon owners and professionals across the globe. Now, Plush + Oak has proudly opened a new market in Australia marking a significant milestone in the company's international expansion. In this exclusive interview, we sit down with founders Courtney Buhler and Jordan Driessen to discuss their exciting journey, the decision to expand to Australia, and their vision for the future.
A Global Vision:
As Plush + Oak rapidly gained traction in North America, it became evident that there was a growing demand for their innovative salon furniture in markets beyond their home turf. Courtney and Jordan shared their insights on this realization: "Our number one requested market was Australia. We knew we wanted to bring Plush + Oak across the globe and cater to the needs of salon owners and professionals seeking to revolutionize their spaces."
The Australian Expansion:
The decision to launch in Australia was fuelled by the country's thriving beauty industry and the desire to fill a gap in the market for high-quality, luxurious, and innovative salon furniture. "We are excited to announce this big expansion," Courtney and Jordan enthused. "Australia is a market that has always been ahead of the curve when it comes to beauty trends, and we believe our salon furniture solutions will be a perfect fit for this dynamic and discerning clientele."
Australian Materials and Manufacturing
“We knew each market we opened we wanted to support local economies by having materials and manufacturing be local to the area.” Buhler says “When we got to Australia we were blown away with the quality of woods available and decided to use Jarrah wood and Vic Ash, both for their durability and what they mean to local Australians. Our materials and colours are also specific to Australia supporting domestic fabric suppliers. Overall, it’s a 100% Australian product.”
Changing Salon Furniture Possibilities:
With the Australian launch, Plush + Oak aims to continue transforming salon spaces by providing exceptional furniture that not only meets the needs of beauty professionals but also enhances the overall client experience. "Our vision is to change salon furniture possibilities in as many countries as possible," the duo shared. "With our innovative designs and unwavering commitment to quality, we believe we can make a significant impact on the global beauty salon industry."
- Looking to the Future:
As Plush + Oak has officially made it's debut in Australia, Courtney and Jordan are already looking ahead to further international expansion. "We are incredibly excited about the opportunities that lie ahead," they said. "As we continue to grow, our focus remains on delivering innovative salon furniture that elevates the salon experience and exceeds the expectations of salon owners and clients alike."
With its Australian launch up and running, Plush + Oak is set to make a significant impact on the country's beauty salon landscape. As founders Courtney Buhler and Jordan Driessen continue their journey to bring exceptional salon furniture to professionals around the world, there's no doubt that Plush + Oak will remain at the forefront of innovation and luxury in the industry. Stay tuned as this dynamic duo continues to break boundaries and redefine salon spaces worldwide.
Shop our Plush + Oak Australia site HERE!